LOW COST MARKETING METHODS THAT INCREASE TRAFFIC TO YOUR WEBSITE Not all methods of marketing your product require huge expenditures. There are proven methods for reaching your target audience AND keeping the expenses to a minimum. Here are some effective and affordable ways to get people to visit your site... Offer free, original content. Professional marketers know the importance of giving your clients information they can't find on your competitor's site. If you're the only source for that information, visitors will be coming to your site. Offer free software. People love to find good deals when it comes to software for their computers. There at hundreds of shareware companies who would love to strike a deal with you, especially when it gets their software into the hands of potential clients - yours and theirs. Create and offer a free e-zine. Again, the hook here is the free information. To have you mail them valuable information they can use is a time saver for them, and it also positions you as an expert in the field, which benefits you. Offer a free directory. This is a little different than the original content suggestion about. This involves a free data base or links to other non-competing Websites of interest to your target audience. People will flock to your Website because you are giving valid reasons for doing so. Offer a free contest or sweepstakes. People like to win things, and there are all kinds of businesses on-line who aren't competitors, that would love to do some sort of cross-promotion with you, if the benefits to both sides are there. Offer a free affiliate's program. People are always looking for a legitimate way to earn extra money. When you offer them a chance to do so, they'll make a point of stopping by your site the next time the "surf" the Internet. Offer a free chat room or community billboard as part of a members only section. People like to discuss issues that interest them with others, which can be an "ask the expert" or a bulletin board for discussions on a particular topic. Try incorporating the low-cost, highly effective marketing methods into your Website. You'll notice an increase in traffic almost immediately. Home | About WebWizards | See Our Work | Articles | E-mail Us | What Clients Say